What it is: A heat-protective blow-dry cream that helps keep styles smooth and sleek and reduces frizz for up to three days.
Hair Type: Medium and Thick
Hair Concerns: - Frizz - Shine - Heat protection
Key Benefits: - Straightens strands - Reduces frizz and flyaways - Protects against heat and humidity
Highlighted Ingredients: - Smoothing Blend: Reduces frizz, smoothing and sealing the hair for soft style.
Ingredient Callouts: Free of parabens, formaldehydes, phthalates, and mineral oil. It is also cruelty-free.
What Else You Need to Know: This non-greasy balm helps straighten strands and protect hair from heat and humidity. Plus, it reduces frizz and flyaways and keeps blow-dries soft.
Fragrance Description: A blend of orchid, star jasmine, and patchouli, with fresh notes of citrus red currant. Creamy sandalwood and amber vanilla leave a sweet trail.
All I need is a small drop, my tools and my hair is straight. It even temporarily removes the dent/kink from wearing it up so much. It’s a very decent size! I have long frizzy hair and I get 6-12 months of use!
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andream85
1yr ago
Recommended
The best for frizz, shine and smoothing!
This is the best in controlling frizz and great for shine and smoothing!!! My favorite product for all these things I mentioned. I have tried so many products but this by far is the best! It gets 5 stars from me!!!
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clemmy12
Brown eyes, Medium skin tone, Combination skin
1yr ago
Recommended
Fabulous for smoothing frizzy hair
I hAve used this product for years. It is the best product to help tame my frizzy curly hair. I use it on towel dried hair before blow-drying. It leaves my hair smooth and soft. I have tried many other products but this is the best.
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SusyB60
Brown eyes, Light skin tone, Normal skin
1yr ago
Recommended
Wonderful for Fine Hair
I've used this product for several years, tried others, but this is still the best for my fine hair. I apply this in sections in pea-sized amounts from mid-strand before blow drying. It does not weigh my hair down or make it look oily or waxy. If it looks waxy, you are using too much. This helps me eliminate waves but without the stiffness of a gel. I am sensitive to smell and don't find this objectionable at all and the smell does not linger. Great product. I hope it never gets discontinued.
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1Maddy
Brown eyes, Fair skin tone, Combination skin
Verified Purchase
2yrs ago
Recommended
Best hair product I've ever owned
I've used this product for a few years now, and I can say that not only is it better than other options I've tried, it does exactly what it clains. It keeps my hair straight, smooth, and soft - not only all day, but until I wash it again, even if that's a couple days later.
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GingerLover8081
Brown eyes, Combination skin
2yrs ago
Recommended
My favorite for smooth hair, with no frizz!
I love this! I've been using this for a few years now. It works great when the weather is humid. It's hard to find, so I'm glad I purchased it here at Sephora.
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clemmy12
Brown eyes, Medium skin tone, Combination skin
Verified Purchase
3yrs ago
Recommended
My favorite Bumble and Bumble product!
I love this Bumble and Bumble product! I can’t live without it! I’ve tried other products but I always come back to this. It keeps my hair frizz free all day. It makes my hair silky and soft and my hair has a lot of fullness. I hope they continue to have this Straight Blow Dry. It’s hard to find!
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clemmy12
Brown eyes, Medium skin tone, Combination skin
3yrs ago
Recommended
Cannot Live Without!
Have had a lot of trouble in the recent months, finding this product. I finally came back to Sephora, and was relieved to find it here. There is no product that works on my hair like this one, and I have spent alot of money trying substitutes. It requires very little, and always leaves my hair smooth, shiny, straight, and frizz free. Bumble and Bumble, PLEASE don't discontinue this!!
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camibelle
Hazel eyes, Combination skin
Verified Purchase
3yrs ago
Smells like a men's product
This product is okay and better than nothing. However, I was very surprised by the smell. It's not unpleasant, but it is strong and as soon as I placed some in my palm I looked at the gray tube and thought, "Oh no, I must have purchased a men's product." However, it's not, it just has a smell that seems more like my husband's products than my own. As far as styling goes, I find that this product doesn't leave or hold my thick wavy hair in its blown out straightened style as well as Aveda Straight Infusion, which costs about the same, though unfortunately not available through Sephora.
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VyeLee
Brown eyes, Tan skin tone, Normal skin
Verified Purchase
4yrs ago
Recommended
Smells great! Works well with wet hair as opposed to damp-to-all most-dry hair. I have really thick brown hair, I'm of Asian decent, and I have a lot of layers and the length is below my shoulders. I give myself a nice blowout with this product.
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hiphipviray
Brown eyes, Light skin tone, Combination skin
What it is: A heat-protective blow-dry cream that helps keep styles smooth and sleek and reduces frizz for up to three days.
Hair Type: Medium and Thick
Hair Concerns: - Frizz - Shine - Heat protection
Key Benefits: - Straightens strands - Reduces frizz and flyaways - Protects against heat and humidity
Highlighted Ingredients: - Smoothing Blend: Reduces frizz, smoothing and sealing the hair for soft style.
Ingredient Callouts: Free of parabens, formaldehydes, phthalates, and mineral oil. It is also cruelty-free.
What Else You Need to Know: This non-greasy balm helps straighten strands and protect hair from heat and humidity. Plus, it reduces frizz and flyaways and keeps blow-dries soft.
Fragrance Description: A blend of orchid, star jasmine, and patchouli, with fresh notes of citrus red currant. Creamy sandalwood and amber vanilla leave a sweet trail.
-Smoothing Blend: Reduces frizz, smoothing and sealing the hair for soft style.
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up-to-date list of ingredients.
Suggested Usage: -Work a small amount evenly through damp hair. -Use a brush to blow-dry in sections. -From the pros: Apply after using your favorite Bumble and bumble Bb.Primer (sold separately).
Summary
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4.4★
788 Reviews*
76%
Recommended
*Some reviewers received something in exchange for a review (free product, payment, sweeps entry).
