ghd

What it is: An award-winning, two-inch-wide plate flat iron for quicker, easier styling on long, curly, and thick hair.

Hair Type: Straight, Wavy, Curly, and Coily

Hair Texture: Medium and Thick

Hair Concerns:

- Frizz

- Shine

- Straightening and Smoothing

Key Benefits:

- Style long, thick, and curly hair in half the time

- Pre-set to the optimum styling temperature of 365 degrees Fahrenheit for styling with no extreme heat

- Versatile styling to create everything from loose waves to a flawless straight look

What Else You Need to Know: Discover this ghd Max Styler with 70 percent larger plates, ideal for styling long, thick, and curly hair in half the time. Harnessing two new-generation heat sensors to ensure the optimum styling temperature of 365 degrees Fahrenheit for 80 percent more shine and up to two times less frizz, for a long-lasting, salon-quality finish.

Clinical Results: In a test comparing the Max Styler with the ghd Original Styler, results showed:

- 70% larger plates

In a technical test in a lab on brunette hair, measured results versus naturally dried hair showed:

-80% more shine

In a technical test in a lab on frizzy hair, comparing hair dried with the Max Styler versus naturally dried hair, results showed:

- Two times less frizz