What it is: An ultra-plush, two-in-one brush to flawlessly apply foundation and concealer evenly and smoothly with an airbrushed finish.
Brush Formulation: All Formulas
Brush Coverage: Buildable
What Else You Need to Know: Designed with leading plastic surgeons to apply foundation and concealer, this brush provides the capability to build coverage and buff away imperfections. The large end allows you to quickly apply your foundation for a beautiful finish, while the micro-end allows for the most accurate precision.
This brush was great at first, but within the first few months the brush hairs just continue to fall out. I am still able to use it, just have to pick up hairs.
Read more
CBwn
Light Medium, Combination
3mos ago
I received this as a gift from my daughter. I really liked it at first, but after about a month, the bristles started falling out. It’s now very inconvenient to use because the bristles end up all over my face. Unfortunately, it didn’t last and feels like a waste of money.
Read more
Lenrose
Brown, Medium Tan, Combination, Anti-aging
4mos ago
Recommended
You did IT!
Best investment I have ever made where makeup is concerned! I plan on getting another one when they go on sale...if you have not tried this you need to! The hype on this one is for real.
Read more
JustMe2026
Brown, Fair Light, Combination, Anti-aging
4mos ago
Broke in less than 6 months
I really like the way the brush applies my foundation. But it broke after less then 6 months using it. I wouldn’t repurchase.
Read more
lucks0143
Verified Purchase
4mos ago
complete flop! broke immediately
I was so excited to use this brush, given all the love it gets online. I had just taken it out of the package and tested it on my bare hands with no product, then it completely came loose! disappointed, for the price point id expete. wayore
Read more
lilsof
Brown, Medium, Dry, Pores
8mos ago
Don’t waste your money
After seeing this brush being raved all over YouTube I decided to spend the money and give it a try. My advice don’t waste your money. I had this for a few months and it fell apart. So disappointing
Read more
NiftyL
10mos ago
Fell Apart
Used for only a few months and the bristles all fell out. Loved at first but didn't last :(
Read more
michelledeveau
11mos ago
Recommended
Use it every single day
I absolutely love this brush! The bristles are super soft and give such a smooth, airbrushed finish without ever feeling streaky. I mainly use it with cream products—foundation, contour, and concealer—and it blends everything effortlessly. The larger side is perfect for buffing out foundation and cream bronzer, while the smaller end is great for getting into the corners of my eyes and around my nose. It makes my makeup routine so much quicker and more seamless. The brush feels high-quality, hasn’t shed, and is easy to clean. Definitely worth the investment if you use cream formulas often!
Read more
jenpaulson
Brown, Light, Combination, Dark Circles
Incentivized
1yr ago
Recommended
I really like how soft this brush is. Was going to return it without using it because of all the bad reviews but since I already had it I though I should try it. Safe to say Ill be keepung this brush. Hasn't shed in me.
Read more
Yolo210
Brown, Combination
1yr ago
Buyer beware! defective do not buy
Purchased directly from IT cosmetics. Please heed my warning and buy the Sephora pro foundation brush #70 instead!
The IT cosmetics brush is defective as it fell apart after a few months. IT cosmetics knows about this issue yet they blame their customers instead of taking accountability. Their response was”“we cannot guarantee how the product was stored, cleaned or kept during the time you have had it”.
This is the worst customer service I have experienced. I don't typically leave negative reviews but need to in this instance for the following reasons:
1. IT cosmetics sells known defective product (just read the many 1 star reviews online)
2. IT cosmetics likes to blame their customers instead of blaming their supplier
3. IT cosmetics have not offered a replacement or credit for a future purchase. Only offered an insulting discount
4. IT cosmetics did not publish my negative review on their website
I love their CC cream but now I can never buy another IT cosmetic product ever again due to this terrible experience. They forever lost me as a customer. They do not care about customer satisfaction. They do not deserve your hard earned money.
Read more
cmjda
Brown, Light, Normal
What it is: An ultra-plush, two-in-one brush to flawlessly apply foundation and concealer evenly and smoothly with an airbrushed finish.
Brush Formulation: All Formulas
Brush Coverage: Buildable
What Else You Need to Know: Designed with leading plastic surgeons to apply foundation and concealer, this brush provides the capability to build coverage and buff away imperfections. The large end allows you to quickly apply your foundation for a beautiful finish, while the micro-end allows for the most accurate precision.
Suggested Usage: -Start off with the large end and apply your favorite foundation to large areas of your face using circular motions. -Use the micro-end to apply your favorite concealer precisely down to the smallest pore.
Beauty tip: -Whether you are using IT Cosmetics’ Bye Bye Under Eye Concealer (sold separately) as your foundation or another concealer, use either side of your brush to cover big and small areas of your face.
Summary
5
4
3
2
1
4.8★
844 Reviews*
96%
Recommended
*Some reviewers received something in exchange for a review (free product, payment, sweeps entry).