What it is: A buildable, dual-ended pomade and brush, designed to shade in brows.
Highlighted Ingredients: - Cera Microcristallina: Moisturizes the skin. - Hydrogenated Polyisobutene: Leaves skin feeling soft and smooth.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.
What Else You Need to Know: This has a cream-based formula for smooth application with a matte finish. It is the perfect product to give depth, fill in sparse areas, and to shade the eyebrow. The angled brush is shaped to fill in the brow with precision.
My HG brow product that took me YEARS to find. This is the best eyebrow product I have ever used, and I have used them all. I have very sparse eyebrows with no tail at all, and oily/combo skin. This goes on so easily, dries to a soft powder finish and doesn't budge until I wash it off with soap. The brush is amazing and a little goes a long way. Just slightly dip it into the product and wipe the excess off into the little end with the pomade. I think it will last me forever, thats how little I use each time. I run a spoolie through my brows after, and they are done. Its amazing, please NEVER discontinue. The color is perfect too!
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CA1977
Green eyes, Fair Light skin tone, Combination skin
Verified Purchase
5mos ago
thin eyebrows
its not a bad product if you have fuller brows. I unfortunately have spares brows so the product did not work for me. I did return it.
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GGamba
Brown eyes, Light Medium skin tone, Dry skin
8mos ago
Good product bad packaging
I like the performance of the product itself but the packaging is very cheaply made, like I know this is no high end brand but it’s not cheap either, they could definitely do better. I haven’t gone though half the product and already lost the half of the printed name and the brush sank in.
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madspv
Verified Purchase
8mos ago
Recommended
My new “must have” - please don’t discontinue!
Love this so far (light shade)! I have no eyebrows (since 2021) and have tried all sorts of products. The one I loved the most was discontinued (from One V Salon Pro in AUS/NZ it was a dual tone cushion pad). The alternative I used from Iconic London was good but the pad and ink dries out quickly and can cake when applied after drying. I’ve tried pens which don’t work at all. I’ve tried professional brow tint which lasts about 30 hours on bare skin. Henna at home kits - nope.
I am so happy I took a chance on this product and I’m writing a review hoping others find it and it’s not discounted!
I prefer to “set” and shade using the Anastasia powder duo in medium brown, but I don’t think it’s necessary - I just like the look and it stays longer with the powder.
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SweeetD
1yr ago
Recommended
Perfect brows to-go!
I love taking the small, compact brush and eyebrow gel with me when I’m on the go. Super easy to use as the pomade is on one end and the brush is on the other. Blends out smoothly, definitely will be repurchasing.

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exilyy
Brown eyes, Medium skin tone, Combination skin
1yr ago
A pass for me
Wanted to love but product became tacky after only a few uses. Did not do well in heat and melted off quickly with sweat.
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plainJan
Brown eyes, Medium skin tone, Combination skin
Verified Purchase
1yr ago
Recommended
Quick Eyebrow Solution
This is a solid choice for eyebrows if you are too rushed for perfection. I will call it a shadow/depth creator for the brows. I wouldn't think twice throwing this in my purse for quick touch ups. It takes a bit of time to set down, but nothing too frustrating. It is a decent formula.
I have a love hate relationship with the packaging. Super easy to find and use, and refined yet adorable. But if I'm not mindful, I can mistakenly shove the brush into the pomade, thinking it is the cap; creating a mess and wasting the already minuscule amount of product. But it is perfect for travel!
Also, just a reminder...ash is not supposed to turn olive green. It's not too obvious but definitely discernible.
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prudnce
Hazel eyes, Fair skin tone, Dry skin
Verified Purchase
1yr ago
Recommended
Perfect Brow
This product gave me perfect brow…finally my search is over. I don’t have much and it filled it so nicely in couple seconds. Brow pencils never worked for me, they were hard to use on my gel brow and if I used it before it would get smudgy and not natural. My advice apply brow gel first I used ardell(so good) and then fill with the pomade. It’s my holy grail!!!
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Taylor5364
Green eyes, Fair Light skin tone, Combination skin
1yr ago
Recommended
Perfect shade
I love this! It's so hard for me to find an eyebrow color that matches mine. I don't have black hair, but most browns are too warm. This is perfect. I get so many compliments when I use this. Definitely a more 2016 full coverage brow, b it that's what I love. Highly re
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vjlomenzo
Brown eyes, Medium skin tone, Combination skin
1yr ago
Not that good
It’s okay, but it doesn’t stay on well. The pomade is difficult to use because it moves around while you’re applying it instead of staying in place.
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5almuh
Brown eyes, Medium Tan skin tone, Dry skin
What it is: A buildable, dual-ended pomade and brush, designed to shade in brows.
Highlighted Ingredients: - Cera Microcristallina: Moisturizes the skin. - Hydrogenated Polyisobutene: Leaves skin feeling soft and smooth.
Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free.
What Else You Need to Know: This has a cream-based formula for smooth application with a matte finish. It is the perfect product to give depth, fill in sparse areas, and to shade the eyebrow. The angled brush is shaped to fill in the brow with precision.
-Cera Microcristallina: Moisturizes the skin.
-Hydrogenated Polyisobutene: Leaves skin feeling soft and smooth.
Suggested Usage: -Add a small amount of product to the tip of the brush. -Apply to your brow to fill in and shade any gaps between hairs. -Add more product to build up color if needed.
Summary
5
4
3
2
1
4.2★
85 Reviews*
79%
Recommended
*Some reviewers received something in exchange for a review (free product, payment, sweeps entry).
