Holy. Grail. I have burgundy highlights and mixing a few drops of this into my leave in products when I use them keeps my hair from going orange. I've repurchased several times.

Life changing product for my blonde 🥰 a little goes a long way, I have repurchased this for years 😍

This did absolutely nothing for my hair. Not what I expected from IGK brand.

I chose the IGK DROPS in my Fab Fit Fun Edit Sale and am so glad I did! These drops work so amazingly well in my very brassy blonde hair! Just a few drops in my cream gel and voila! No more brassy tones!!! It’s like magic!!!

I didn’t like it and I just returned it , u have to hair a leave in conditioner to mix with also didn’t feel it worked ,let my hair same , I have tired other products were better , the worst part I have to drive to return also don’t get the refund till 30 days , it is a pain .

This product has a such an overwhelming synthetic fragrance, I found it impossible to use. A few drops does not provide any toning whatsoever. I tried it once, then threw the whole bottle out. Awful. expensive, ineffective.

This stuff is the bomb! I googled how to care for your hair when you have well water/hard water, and I stumbled across a blog where this product was recommended. I’m so glad I found it! My fine, straight hair is overprocessed with high lift blondes and my well water makes it go brassy. I went to my hairdresser for lowlights to help mask the yellow and that helped a bit, but as I wash my hair daily and have well water, the brassiness inevitably returns. I’ve tried purple conditioners (Keune brand), but I didn’t get the results I wanted. I typically dislike salon toners between highlights because I feel like they either make my hair look dulled down or it gives my hair a slight green hue that I don’t care for. So I usually opt out of them altogether. Then I read the reviews on this product and decided to give it a go. I’m disappointed I didn’t take a before pic but trust me when I say this works. Here’s what I did. I washed my hair with a clarifying shampoo, rinsed clean, then I left an apple cider vinegar rinse on my hair for about 15 minutes. ACV helps reduce buildup on your hair, restores Ph Balance and helps to smooth the cuticle and gives a nice healthy shine to your hair. I used 1 part ACV to 2 parts water, let it sit for 15 mins, rinsed, then I towel dried my hair. Then I took about 6 drops of the IGK blonde toning drops and mixed it into a small amount of conditioner in my palm - just enough to coat all of my hair- and then coated my hair from the scalp to the ends. I let that sit for 15 minutes and then I rinsed and blow dried my hair as usual. Whoa!! The brassiness is GONE…it just made my blondes seem brighter and whatever yellow I had from the well water is no more, and it had no adverse affect on my lowlights whatsoever. If they stop making this, I will cry! I will be using this at least once a week to keep the brassiness out of my hair. I LOVE this stuff!

I have been using this for years!! At first I was not too impressed with it, but by now I have lost count of the amount of shampoos and conditioners that I have been able to turn into a purple/toning product with these drops. I love that I can choose a product for my hair needs without having to narrow it down to only purple shampoo options OR sacrifice the toning if you need something hydrating, for example. I mostly use it to add to my hair conditioner. I use Dae purple shampoo a couple time a week, head and shoulders on the other days but I ALWAYS use my toner drops in whatever bottle of conditioner I may have at the time. Definitely recommend for anyone who needs toning in their hair products. A little goes a long way, this stuff lasts for YEARS!!

I was unimpressed with this product. It is messy and I didn’t see anything different from the days I used purple shampoo. I would just stick with using a purple shampoo once a week with a good conditioner or mask after.

This product works very well. I find with other toning products, I may not like how it works with (or against) my hair type. What makes these drops so wonderful is that you just mix a few drops in your palm with whatever leave in product you already know and love and then apply to your hair. Also, the container is very small, so it takes up barely any space in your beauty drawer. 100% recommend.