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Hy-Glam Brightening & Hydrating Medium to Full Coverage Crease Proof Serum Concealer

1.2K |
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$25.60 $32.00
What it is: A creamy medium-full coverage concealer, with active skincare ingredients to brighten, depuff & blur, delivers a natural finish for up to
Color
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RN1
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Y1
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R2
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P1
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Y2
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N1
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YP3
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N2
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Y4
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YP5
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RP6
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YP11
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P7
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NY12
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NR13
P8
P8
RP8
RP8
Y13
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NP14
NP14
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NR15
RN9
RN9
P10
P10
YN14
YN14
P11
P11
NY16
NY16
N0.5
N0.5
RN2.5
RN2.5
C1
C1
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Estimated delivery Aug 19–Aug 24
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NATASHA DENONA

What it is: A creamy medium-full coverage concealer, with active skincare ingredients to brighten, depuff & blur, delivers a natural finish for up to 19 hour wear.

 

Coverage: Medium


Finish: 
Radiant


Formulation: 
Liquid


Highlighted Ingredients: 
- Capsicum Annuum Leaf: Fades the look of dark circles, visibly reduces puffiness, and supports skin regeneration with a priming effect.

- Portulaca Grandiflora: Has antioxidant to fights inflammation and visible signs of aging.

- Biomimetic Pigments: Adapt to the skin’s texture, providing flexible, natural-looking coverage.

 

Ingredient Callouts: Free of parabens and mineral oil. It is also gluten-free and cruelty-free.

 

What Else You Need to Know: Natasha's HY-GLAM Concealer blends skincare and performance, offering buildable coverage with a luminous matte finish. Biomimetic pigments and Butterflow™ Technology smooth skin, while active ingredients visibly brighten, firm, and reduce dark circles and puffiness. You can see clinically backed results after 28 days.

 

Clinical Results: Clinically proven ex-vivo test results on 30 volunteers over 28 days.

When tested by 70 additional contributors over 28 days:

- 61% report a noticeable reduction in dark circles

- 51% report a significant reduction in under-eye puffiness

2w ago
Non for mature skin
I was swayed by the excellent reviews, but I'm very disappointed—it's very thick, so it doesn't work for mature or dry skin. The under-eye area needs extra hydration, and even though I apply it, the product dries terrible out terribly.
Read more
IraimaG
2w ago
My new go-to concealer
I actually love this concealer! It blends so nicely and doesn’t crease very much or move throughout the day. Will buy again!
Read more
sarah04t
2w ago
Love it. Feels so hydrating and natural on the skin, a little goes a long way. I will absolutely buy it again.
Read more
MichelleBre
3w ago
So so good!
I just finally bought the concealer bc I have heard everyone rave about it & it is exactly IT!!!! Was so easy to blend & a little goes a long way! Will be getting again!
Read more
amayfield
4w ago
Creamy and hydrating
Not as full coverage as I’d like but it is hydrating and creamy.
Read more
Jackkkieg
1mo ago
Disappointing
I’ve tried so many times to get this concealer to work but it just can’t compete with my favorite (tower 28). This is creased, been patchy and looked dry and cakey no matter how I apply it or what skin prep I use. I really wanted to like it but it just isn’t for me
Read more
sil777
1mo ago
Great coverage, lightweight, easy to blend, and non-drying for dry skin. I use it as a concealer and all around coverage. A little goes a long way. Definitely will repurchase !
Read more
Icely
1mo ago
Best concealer
I don’t know how this concealer is as good as it is but it really is amazing. No creasing, looks beautiful on the skin, and covers like a dream! The combo of this with the hy-glam foundation can’t be beat!
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CassandraFay
1mo ago
The hype is real
Holy grail … the hype is real, no creasing, i have to use so little and it goes a long way.
Read more
keileen1
1mo ago
i wanted to love this product but it burned my eyes the second i applied it ...
Read more
hbr67

What it is: A creamy medium-full coverage concealer, with active skincare ingredients to brighten, depuff & blur, delivers a natural finish for up to 19 hour wear.

 

Coverage: Medium


Finish: 
Radiant


Formulation: 
Liquid


Highlighted Ingredients: 
- Capsicum Annuum Leaf: Fades the look of dark circles, visibly reduces puffiness, and supports skin regeneration with a priming effect.

- Portulaca Grandiflora: Has antioxidant to fights inflammation and visible signs of aging.

- Biomimetic Pigments: Adapt to the skin’s texture, providing flexible, natural-looking coverage.

 

Ingredient Callouts: Free of parabens and mineral oil. It is also gluten-free and cruelty-free.

 

What Else You Need to Know: Natasha's HY-GLAM Concealer blends skincare and performance, offering buildable coverage with a luminous matte finish. Biomimetic pigments and Butterflow™ Technology smooth skin, while active ingredients visibly brighten, firm, and reduce dark circles and puffiness. You can see clinically backed results after 28 days.

 

Clinical Results: Clinically proven ex-vivo test results on 30 volunteers over 28 days.

When tested by 70 additional contributors over 28 days:

- 61% report a noticeable reduction in dark circles

- 51% report a significant reduction in under-eye puffiness

-Capsicum Annuum Leaf: Fades the look of dark circles, visibly reduces puffiness, and supports skin regeneration with a priming effect.
-Portulaca Grandiflora: Has antioxidant to fights inflammation and visible signs of aging.
-Biomimetic Pigments: Adapt to the skin’s texture, providing flexible, natural-looking coverage.

Water (Aqua), Titanium Dioxide (Ci 77891), Bis-Stearyl Dimethicone, Caprylyl Methicone, Isohexadecane, Cetyl Peg/Ppg-10/1 Dimethicone, Glycerin, Isononyl Isononanoate , Diphenyl Dimethicone, Polyglyceryl-4 Isostearate, Trimethylsiloxysilicate, C30-45 Alkyl Dimethicone, Stearyl Dimethicone, Alumina , Butylene Glycol, Boron Nitride, Sodium Potassium Aluminum Silicate, Phenoxyethanol, Sodium Chloride , Iron Oxides (Ci 77492), Disteardimonium Hectorite, Potassium Sorbate, Sodium Dehydroacetate, Caprylic/Capric Triglyceride, Iron Oxides (Ci 77491), Triethoxycaprylylsilane, Tocopheryl Acetate, Silica Dimethyl Silylate, C20-24 Olefin, Silica, Iron Oxides (Ci 77499), Propylene Carbonate, Fragrance (Parfum), Vitis Vinifera (Grape) Fruit Extract [Vitis Vinifera Fruit Extract], Portulaca Grandiflora Extract, Capsicum Annuum Extract, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate.
Suggested Usage:
Face and under-eyes:
-Use the flat side of the applicator when applying under the eye and to large areas of the face for fuller coverage.

Spot concealing:
-Use the pointed tip of the applicator and blend with a makeup sponge, foundation brush, or a clean finger.

Natasha’s pro tip:
-When concealing under-eye circles, let the concealer set for a couple of minutes after application.
-To avoid creasing, gently blend from the outer corner of the eye inward, using a clean, dry finger.
-Follow with powder (optional).
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